Real Estate Videography Prices 2024: All Info You Should Know

Real estate videography prices depend on the experience of a shooter, script writing services, drone footage, voice-overs, location and duration of the shooting, etc. When deciding on how much to charge for their services, professionals also consider the price of shooting equipment and the type of shooting.

In case you want to order the services provided by a local real estate photographer or videographer, keep in mind that you will need to pay from $1,000 to $10,000 per minute.

Note: Most professionals and agencies have a multi-tiered pricing system. They typically list prices for the most basic projects. However, the final prices might be much higher as they depend on the size of a property, the shooting equipment, and the duration of video production.

Real estate videography might involve basic and complex tasks. Every real estate agent has unique experiences and requirements, which is why real estate videography prices depend on multiple factors.

In real estate video marketing, script writing involves the development of the main concept of your video. It allows you to capture exactly what you need.

A script enables professionals to create content that describes the property that they are going to sell in detail. Videos based on a script grab more attention and allow you to expand your outreach.

While in most cases the creation of a script is included in real estate videography pricing, in some cases, you will need to pay for it separately. The prices for professional scriptwriting range from $200 to $300.

Keep in mind that you can order video shooting services that don’t include script writing. However, we recommend you do it only if you have some experience. Besides, this option might be suitable for those who are on a tight budget and don’t have much time.

When it comes to shooting equipment, real estate videography prices mostly depend on the type of camera and the accessories that you might need to use. For instance, if you need to shoot a video in a poor-light situation, you can’t do without using tripods for videos and additional sources of light.

Keep in mind that video cameras that can capture high-quality videos in low-light situations and tripods with rotating heads that allow you to record well-stabilized footage are more expensive.

The prices also depend on the duration of the shooting. For instance, if you shoot videos with your team, it means that you will need to pay an hourly rate to your team members. The longer you shoot, the higher the price of producing your video will be.

As a rule, the first thing that you should consider when creating your real estate video pricing policy is how much your equipment costs. In most cases, the prices for videography equipment for outdoor and studio shooting range from $100 to $400 per hour.

Using a narrator or a voice-over, you can emphasize the most important moments of your video as well as provide detailed information about the key selling points of a property. While it’s not necessary to use voice-overs to implement your real estate video ideas, they will help you make it unique and stand out among competitors.

A good narrator can make your real estate video more engaging and easier to understand. It’s better to use the services provided by professional voice artists to get high-quality content.

Besides, to achieve the best results and create a perfect voice-over, it’s better to use a script for a narrator. In most cases, you will need to pay from $300 per hour for the services provided by professional narrators.

The preparation of a video for publication is an important video production stage. It directly impacts the final price of a real estate video. Large companies often record the sound separately and use footage taken by different cameras from different angles.

Then, you will need to edit your footage and put separate segments together using video editing software. In most cases, you will need to combine footage taken with different cameras for creating a single video. You might also need to trim the segments that you don’t need. Finally, you will have to synchronize video and audio.

If you have a large company, focus on shooting videos and entrust the task of editing your content to professionals. As a rule, it means that you will have to outsource this task or spend some money on hiring a new member of your team. The prices for editing video footage range from $65 to $175 per hour.

If you want to create high-quality videos, you can’t do without using audio files. A soundtrack allows you to grab the attention of buyers and bring your message across. In most cases, you will have to pay up to $1000 for audio files for real estate videos.

If you are wondering how much to charge for real estate video, a location of a property is one of the most important things that you should take into account. Drones for filming are a great option for capturing the location of a property from a bird’s view. It will allow potential buyers to learn more about the surrounding area.

The prices for aerial drone footage largely depend on the location, the size of a property, and the type of drone used. They typically range from $200 to $5,000 per day.

Here are some other expenses that you might need to consider when creating real estate videos:

Additional photos that you need to include in the listing: $100 for basic photos and up to $1,500 for an extended package.

Licensed audio: The prices for audio tracks range from hundreds to thousands of U.S. dollars, depending on the performer.

Video rendering: The prices for video rendering services might range from $75 per hour.

Travel expenses: $1.25 per mile.

Making content free from copyright restrictions: Regardless of the type of content, you will need to pay from $250.

Many professionals master real estate photography and learn how to shoot videos to increase their sales. Whether you are a photographer or a real estate agent, these skills are a must for scaling up your company and increasing your profits.

Real estate agents can especially benefit from learning how to shoot real estate videos. By doing so, they can save loads of money, as they won’t need to hire professionals for shooting drone and real estate footage.

Before starting to shoot a high-quality video for your real estate website, take a closer look at the ads posted by your competitors. They will allow you to understand how to make your content stand out.

You will also learn more about real estate video pricing, discover which content generates more interest, and find out which property videos are the most suitable for listings.

After shooting and editing videos, real estate agents need to publish them on a platform to attract potential buyers. Most professionals use two types of web-based platforms.

Advertising platforms include social media channels, such as Instagram, Facebook, and Twitter. However, if you use such services, it will mean that your content will generate interest for a short amount of time, then, it will lose views. As a rule, such platforms are not the best choice for those who don’t expect to sell a property quickly.

At the same time, evergreen platforms guarantee that your content will remain popular long after its publication. For instance, you can post your videos on your blog or YouTube channel. If most videographers from this niche will start to create their libraries of engaging and funny real estate videos on these platforms, it will be easier for them to develop their businesses.

If real estate videography prices are too high for you and you decided to edit your video by yourself, you can apply these LUTs to perform color grading in a few clicks. This collection includes over 200+ LUTs.

Using them, you can speed up your workflow and get professionally-looking videos in no time.