Performing Adobe Express vs Later comparison, you can notice that both programs have a user-friendly interface and are easy to use. Thanks to the integration with Instagram, you can create the content for your page using original pictures, photos, inscriptions, logos, etc. You can either use their web-based versions or download them as an application on your smartphone.
Adobe Express allows you to create visuals, edit photos, cut video clips, and perform other basic tasks. The program, previously known as Adobe Spark, comes with Adobe templates, fonts, and stock pictures. This software lets you drag and drop various design components and use AI tools to delete the background from photos or convert videos into animations.
Later is a cloud-hosted marketing software that helps organizations control and schedule posts on the majority of social networks, e.g. Facebook, Twitter, Instagram, and so on. This calendar app comes with a visual content calendar for handling scheduled publications and automatic posting.
Adobe Express is a great photo collage maker for non-professional users, from students to small enterprises. It will also help you create videos. Utilizing the program, you can generate social media posts, promotional content, logos, brochures, banners and share them. You will have access to thousands of templates, 20,000 Adobe fonts, and 175 million licensed pictures.
With Adobe Express, you can solve simple creative tasks without mastering Photoshop and Illustrator. The embedded editor allows you to crop an image, delete or change the background, add a text in just a couple of minutes, and then export it as an Instagram story. Adobe Express is available on any web browser and integrates with other Adobe software. This program allows you to access Adobe fonts and use its stock collection.
Later is a web-based platform for professionals who want to create content for social media for photographers. It’s also suitable for designers and digital artists who need to schedule, control, and evaluate publications on leading social networks. Later is pretty easy to use, which makes it perfect for individual marketers, influencers, brands, and agencies who want to organize content, create posts and automatically publish them from a user-friendly dashboard or using a mobile app.
It also has a wide range of features that you would expect from an SMM tool these days, such as recommended scheduling times, analytics, brand monitoring, and collaborative tools. You can store many images and videos in the in-built library. Other features include importing media from mobile devices, Google Drive, Dropbox, and more, multi-account management with easy account switching, user-generated content management, performance analytics, and integration with Linkin.bio for monetizing publications.
Adobe Express offers several plans. The Free Plan provides free access to thousands of unique Adobe templates, design assets, and fonts, as well as basic image editing tools and effects.
The Premium Plan costs $9.99 per month, but you can try out its feature set with a free 30-day trial. The Premium plan gives you access to all templates, over 20,000 licensed Adobe Fonts, and extensive graphic design options.
Later allows you to choose one of five plans. Free Plan is suitable for those who are just getting started in social media marketing. It allows you to post up to 10 social network posts and includes 1 social pack. Basics Plan costs $8 per month and includes up to 30 posts per social media profile.
The Starter Plan costs $15 per month and is perfect for small business owners, offering up to 60 social media posts. The Growth Plan includes up to 3 profiles and allows you to publish up to 150 social network posts for $25 per month. The Advanced Plan is designed for growing social media teams and costs $40 per month, offering users to add up to 6 profiles and post an unlimited number of publications.
Adobe Express is a unique task-focused web and mobile solution developed to simplify the creation and sharing of eye-catching multimedia visuals, ranging from social media posts and stories to promotional materials such as brand identity designs and so on. It has plenty of topic-specific templates, premium Adobe fonts, and licensed Adobe Stock pictures.
Later is a cross-functional social marketing platform for leading social networks. Schedule, analyze, and publish content in a couple of clicks to save time and grow your business. It’s perfect for those who are primarily focused on Instagram promotion and are looking for an efficient scheduling tool with good features.
If you don’t know what software to choose, Adobe Express or Later, it is worth noting that the former has more extensive functionality and more options for creating graphic and media content for social networks. Later is inferior to its competitor since it is focused on Instagram and has fewer tools and features.