By Kate Gross 11 days ago, Apps and Software
Top Growth Marketing
Verdict: Top Growth Marketing is an interesting option for creatives like photographers, filmmakers, artists, and businesses that heavily rely on visual assets and content. I was impressed by the unique and creative nature of their marketing materials and the agency’s ability to produce full-cycle marketing strategies.
The company’s employees are ready to implement the created campaigns across different platforms to achieve the promotional goals of their clients’ brands.
Top Growth Marketing is a digital marketing agency that relies on data-based insights to facilitate optimal decision-making during all stages of client acquisition. They employ a complex marketing approach for developing strategies to achieve maximum efficiency of each component and provide stable growth on each platform.
The company’s main focus when working with clients is directed at tight cooperation. Before they start developing marketing strategies, the agency’s representatives communicate with the client to understand their vision of their brand’s development, ideas, and requirements.
Additionally, Top Growth Marketing carefully studies everything related to the brand, its values, mission statement, positioning, prospects, and goals. Their marketers also perform in-depth market analysis, evaluate the competition, study the target audience, and research other parameters that contain valuable information for developing effective campaigns.
When talking about brand growth, it’s impossible to not mention the importance of social media, particularly Facebook and Instagram. An efficient SMM strategy will help popularize your brand and increase its recognizability. Additionally, you can use social media tools to attract new audiences and boost your profitability.
Top Growth Marketing focuses on developing and launching Facebook ads. Their marketers employ advanced tracking and targeting technologies to help your product or service occupy the niche you want. They regularly track the campaign’s results and prepare detailed reports for their clients after each stage of the campaign.
Additionally, the agency’s experts can help develop a social media strategy that ensures such platforms become one of your main marketing tools. In doing so, they make sure the produced ads fit your general style and match your brand’s tone of voice. For instance, when talking about social media for photographers, it's vital for the account and its advertisements to offer a holistic image. That's why the agency relies on its photography marketing knowledge to build appropriate campaigns.
The company also frequently collaborates with influencers. They determine the most popular and influential people in your niche and contact them to develop joint marketing campaigns, integrations, and mutual PR events.
The combination of Google Ads with SMM services helps the agency deliver accurate and effective targeting campaigns that maximize the ROI of their clients. When providing such services, the Top Growth Marketing agency begins by optimizing your site’s landing page since the Google Ads ranking is seriously affected by its structure and relevance.
By using Google Analytics tools and previously collected data about your brand’s audience, their inquiries, and keywords, this digital marketing agency develops relevant contextual ads. You can be certain your investments in this type of marketing will turn out to be profitable and you'll be able to track the efficiency of your ads during each implementation stage.
If you’re a photographer who tried launching Google ads before reaching out to this advertising agency, its experts will help you analyze their efficiency, point out your mistakes, and help solve them. If the client's Google Ads profile was already properly set up, the company's employees will optimize their advertising strategy and determine possible areas and ways for improvement.
If you have an online shop, you’ll require top-tier development services to maximize its profitability. Top Growth Marketing offers an array of services aimed at preparing and advertising your eCommerce platforms.
The online store needs to reflect your style as a photographer since, along with all other platforms, it also acts as a branding tool. Moreover, your website should be technologically and visually polished since it will be the first thing the potential audience sees when it clicks on your ad banner. The agency’s experts will help organize all crucial website elements, starting from optimizing page loading times to image and text arrangement and structure.
If you think email newsletters aren’t effective nowadays, Top Growth Marketing is ready to prove you wrong. Email marketing is among the company's key competencies and its employees know how to maximize your return on investment using this strategy. They create email marketing strategies for photographers and other creatives.
The company has a wealth of experience in designing emails. Per your request, their designers will create visual assets for creative newsletters while accounting for all your graphic design ideas. By relying on professional email marketing software, they make sure the devised strategy is implemented as efficiently as possible.
Other than developing and launching ad campaigns, the Top Growth Marketing agency offers additional opportunities for effective brand promotion on social media, various online platforms, and specialized resources. This primarily relates to various tools that can be used for taking full advantage of paid advertising strategies. Potential options include ClickFunnels (for creating landing pages, courses, and webinars), WP Engine (website hosting, Elegant Themes (offers WordPress themes) and different plugins), Google AdWords Editor (for promoting editing and batch processing), and many others.
If you plan to handle the advertising of your brand yourself or want to deepen your knowledge in this subject, the agency can suggest an array of useful courses. Their list includes tutorials dedicated to learning Facebook advertising, basic social media marketing, paid advertising campaigns, etc. All courses are available for free and will be of use to both experienced and newbie marketers.
If you want to find out the cost of the agency’s services specifically for your business, you’ll have to schedule a consultation with Top Growth Marketing. The price for the services will depend on multiple factors including the scale of the campaign, what specific services were requested, etc. The official website allows you to schedule a free appointment during which you can hash out all the details of the potential cooperation and receive a preliminary consultation.